Nordic Balance Gym St. James’ is often described as a real gym oasis in the unforgiving bustle of London life. Combining high-quality equipment and facilities with a variety of training and treatments creates great value.
In line with the Nordic way of life, characterised by simplicity, functionality, and a strong connection with the natural world, going beyond the realm of aesthetics, delving into the Nordic cultural philosophies, and prioritising balance and contentment in all aspects of life.
Location
Located in the most favourable postcode of central London (SW1), just north of St. James’s Park, the nearest tube stations to Nordic Balance Gym St. James’ are Green Park Station and Piccadilly Circus, only a mere 5 to 10-minute walking distance. Nordic Balance St. James’ is nestled within the esteemed confines of The In and Out Naval and Military Club, set within a majestic 330-year-old building. Here, patrons indulge in a seamless fusion of wellness and fitness amenities and the storied grandeur of this prestigious and historical setting.
About Nordic Balance
Founded by Joanna Meyer and Pierre Meyer, Nordic Balance is a successful family-run business that began with a simple shared passion for nutrition and fitness. The Nordic influence that is deeply ingrained in the DNA of the company was an inspiration drawn from Joanna’s Swedish heritage.
Both Joanna and Pierre share an unwavering passion for the holistic approach to health, fitness and mental well-being synonymous with the Nordic region. This shared cultural affinity has not only shaped but significantly influenced the business’s ethos and principles, crafting a unique and distinctive philosophy centred around the Nordic way of life.
Within Nordic Balance, this cultural fusion has fostered a healthy and positive atmosphere, resonating through the team and manifesting in exceptional service and personalised attention to each member’s needs.
At Nordic Balance, every client’s journey is recognised as unique, whether it is focused on fitness, health, or overall well-being. Through a culture of collaboration, the entire team is motivated to work together, guiding and supporting members towards their desired goals. Ensuring a fulfilling and rewarding experience for all involved. Pierre Meyer, Director at Nordic Balance St. James’, says, “We focus on empowering and supporting every client who walks through the door. There’s a sense of caring and sincerity at the heart of everything.”
Layout and Design
Nordic Balance epitomises the ingenious Scandinavian approach to interior design. Situated in a prime location (SW1) where space is a coveted luxury, this gym embraces light colours, minimalism, and natural wood finishes to craft an environment that seamlessly blends elegance with functionality.
Step inside the reception area, and you’re greeted by a serene blue palette and clean lines that set the tone for the entire space. Throughout the gym, the thoughtful use of light and space creates an ambience that is both inviting and inspiring. The fusion of form and function is evident in every corner. In addition to the Scandi restyle, the gym holds a lot of quirky features, like the old cast iron ovens in the functional studio or the low arches in the ceiling. It is after all a basement set within a 300+ year old building!
At Nordic Balance, simplicity is not just a design principle but a way of life. The innovative Nordic style prioritises the balance of two essential factors: functionality and simplicity. This ethos permeates every aspect of the gym, from the layout to the equipment selection, ensuring that members can focus on their fitness journey without unnecessary distractions.
Facilities and equipment
Discover the epitome of fitness luxury at St. James (SW1), where members are treated to a plethora of equipment and facilities. Nordic Balance sets itself apart from its commercial competitors with meticulous attention to every member’s needs, boasting three distinct studios tailored to various fitness goals.
Step into the Weight Studio, equipped with custom racks, benches, dumbbells, and bars designed to cater to serious strength training enthusiasts. Meanwhile, the Cardio Studio offers top-of-the-line Technogym treadmills, rowers, cross-trainers, AtomX Watt-bikes, and SkiEra machines to elevate your heart rate, pump iron, and push your limits!
For those focused on functional fitness, mobility, and strength training, the Functional Studio provides a dedicated space stocked with Concept2 Rowers, free weights, battle ropes, and more. Not to mention, the gym also features a 12-metre swimming pool with a depth of 1.4 meters. This pool is anything but ordinary, featuring cutting-edge fast-lane technology that empowers swimmers to challenge swift currents.
For those seeking a more leisurely aquatic experience, members can instead indulge in relaxation within the opulent spa pool area or rejuvenate in the sauna and steam room. And for anyone still craving more excitement, Nordic Balance also offers a remarkable squash court for a sublime sporting experience.
Whether you seek relaxation or a targeted workout, Nordic Balance ensures every member is spoiled for choice.
Service and treatments
At Nordic Balance’s location in St. James’s (SW1), the incredible team offers an unparalleled fusion of services where expert therapy and personal trainer teams collaborate to deliver top-tier patient care.
Featuring four treatment rooms, the team of exceptional natural therapists provide a diverse array of treatments, including physiotherapy, osteopathy, chiropractic care, sports massage, podiatry, nutritionists, and groundbreaking shockwave therapy. With such comprehensive offerings, members depart the health club feeling rejuvenated and reassured.
The St. James team adopts a holistic and intuitive approach to wellbeing, enveloping each individual in a circle of personalised care. This integrated strategy melds an extensive suite of therapies with seasoned expertise to craft bespoke training and treatment plans tailored to each member’s unique requirements.
Meet the family
The exceptional in-house team of dedicated therapists and personal trainers is committed to guiding members towards their fitness and wellness aspirations, whether it be weight management, injury rehabilitation, or any other personal objectives.
Renowned for their warmth and expertise, the Nordic Balance team stands superior to any other establishment, featuring an impressive array of highly qualified professionals, each equipped to offer personalised guidance. With personal trainers hailing from diverse backgrounds, they bring varied perspectives, enriching the member experience with a blend of motivation, skills, and knowledge.
At Nordic Balance, inclusivity reigns supreme; every member is embraced as part of the familial fabric, fostering a comfortable and supportive environment. Here, the team’s personalised approach extends from recognising birthdays to addressing members by name, ensuring tailored plans designed to optimise success and fulfilment.
Why Nordic Balance is our choice
Take a step into the highest level of refinement and rejuvenation at Nordic Balance, where wellness transcends boundaries. Whether you’re a seasoned athlete or a novice gymgoer, Nordic Balance offers a sanctuary where you can feel comfortable and at home. It’s a testament to the Scandinavian commitment to creating spaces that nurture both the body and the soul.
To find out more, visit: stjames.nordicbalance.co.uk
View this post on Instagram
All imagery courtesy of Nordic Balance Gym St. James’